Record number of rec agencies entered market in 2016

2016 reportedly saw the largest number of recruitment consultancies opening on record. According to figures obtained by Clearly PR & Marketing Communications, 4,529 new agencies and recruitment businesses registered between January and December of last year – which is a marked increase of 13.7% from the same period in 2015.

2014 saw 3,037 new agencies being registered, with 4,193 and 1,528 being registered in 2013 and 2012 respectively.

Paul MacKenzie-Cummins, Managing Director of Clearly PR & Marketing Communications, commented on the findings, saying: “To say that the recruitment industry is performing well, is a gross understatement.

“Employer hiring and the UK economy both remain strong and this is reflected in the number of recruitment entrepreneurs wanting to capitalise on positive trading conditions and go it alone. This is clearly having an impact on the sector itself too.

“Figures published by the REC in December showed that the recruitment industry is now worth £35.1billion a year – up from £26.5billion in the year 2012/13.

“Confidence is high in the sector right now and we expect it to remain so as we move further into 2017. But to stay ahead in the ever-increasingly competitive recruitment landscape, recruitment business owners need to consider how they are perceived and positioned in their market.

“Gone are the days when agencies could rely on their ‘name’ or track record of success to help win new clients and candidates. Today, savvy recruiters are those who understand the need to be seen and heard by the right people, in the right way and at the right time.

“In practice, that means having an appealing brand that is communicated through a strong social media presence, enhanced client and candidate engagement (not just selling), and having an active presence in the media where their target audience ‘hangs out'.”

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